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Buy Me: About Us: Usability Guidelines for Presenting Company Information on Corporate Websites (16 Oct 2003)
Representing a company or organization on the Internet is one of a websites most important jobs. Explaining the companys purpose and what it stands for provides essential support for any of the sites other goals. Unfortunately, most websites do a poor job on this explanation.
Article URL: http://www.nngroup.com/reports/about/

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