The Competition of Perceived Gratification Niche Between the Internet and Traditional Consumption Channle: Two Exploratory Studies of Young Consumers (01 Feb 2002)

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The Competition of Perceived Gratification Niche Between the Internet and Traditional Consumption Channle: Two Exploratory Studies of Young Consumers (01 Feb 2002)
Article URL: http://elab.vanderbilt.edu/elib/paperdetails.cfm?PaperID=161

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