Usability Views Article Details  home | timeline | recent | popular | e-reports | userati | about this site Product Catalogs on the Web (14 Jun 2004) In addition to generating sales on the Web site, the virtual catalogs have also helped ease the strain on customer service representatives when a new catalog ships, Mr. Hayes said. J. Jill sends an e-mail message with a link to the online catalog before it mails the paper catalog, he said, and the early shoppers "lower the peak demand a little for us, which makes us more efficient" in serving those who respond only to the mailed catalogs. Article URL: http://www.nytimes.com/2004/06/14/technology/14ecom.html?ex=1402632000&en=f1af69d59095502d&ei=5007&partner=USERLAND Read 21 more articles from New York Times sorted by date, popularity, or title. Next Article: Rethinking the Computer This site is a labour of love built by Chris McEvoy