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Business-centred design (01 Jan 2003)
People want to be sold to. We want to be suggested alternatives, even if they are more expensive. We want to know about complementary stuff, which can enhance the value of a product and give us a more complete solution. It’s bad service and bad business to hide away this kind of offers.
Article URL: http://www.guuui.com/issues/01_03.php

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