The Real World - Your Company (04 Mar 2005)

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The Real World - Your Company (04 Mar 2005)
Having representatives at all levels in the organization means that our evangelizing workload gets much smaller and we can spend more time on designing the best products for our users. It also provides a more exciting career path for those who study UX disciplines. The ability to move from designing widgets to designing organizations around UX is compelling and is what is needed for our discipline to become mature.

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