Usability Views Article Details  home | timeline | recent | popular | e-reports | userati | books | about  Ginny Redish (11 Jun 2005) Ginny Redish has been called the “mother” of usability. With 25-plus years of experience, honors from the ACM, IEEE and STC, and two groundbreaking books to her credit, she certainly deserves the title. Ginny’s career in usability started, not with software or the web, but with government documents. It was the 1970s, and a movement called Plain Language was underway. The idea behind Plain Language was to cut through the gobbledygook that made up much public-sector information. As part of that effort, Ginny started and ran the Document Design Center at the American Institutes for Research (AIR), a think tank in Washington, DC. The group’s goal was to study how readers processed documents, using the fruits of their research to help design better ones. Article URL: http://www.upassoc.org/upa_publications/upa_voice/volumes/2005/june/ginny_redish.html Read 54 more articles from Usability Professionals Association sorted by date, popularity, or title. Next Article: How to Create a Winning Tagline     This site is a labour of love built by Chris McEvoy