Usability Views Article Details  home | timeline | recent | popular | e-reports | userati | books | about  Losability vs. Usability (11 Jul 2005) Many corporate Web sites are designed or redesigned before the owning organization has signed off on a corporate Web strategy, which should act as the governing document for all Web initiatives. If Web development isn’t driven by an alignment of sustainable technology, user-driven content and business-driven goals, the corporate Web presence will either fail to meet your business goals, be troubled by expensive technology challenges or simply alienate your core users. That’s losability, not usability. Article URL: http://www.digital-web.com/articles/losability_vs_usability/ Read 327 more articles from Digital Web sorted by date, popularity, or title. Next Article: Prove the value of your content with numbers     This site is a labour of love built by Chris McEvoy